Novelis maintains global leadership in recycling
Novelis has announced that it recycled more than 30 billion used aluminium beverage cans in 2004, maintaining its position as the world's largest recycler of used beverage cans.
Novelis expanded its educational efforts and partnership opportunities with community groups over the past year, including a Cans for Cash challenge to U.S. cities. The programme resulted in the recovery of 60 million UBCs in a two week period. Overall, Novelis recycled more than 24 billion UBCs in North America last year.
In Brazil, Novelis sponsored an environmental curriculum for 17,000 elementary students. This, and other efforts, resulted in a 6.7% increase in recycling for the country. Novelis recycles 68 percent of the 9 billion recovered UBCs in Brazil.
In the United States, Novelis is promoting aluminium beverage can recycling aggressively to help increase the overall recycling rate
Aluminium is the only recyclable material that covers its cost of collection and processing, and recycled aluminium retains nearly 100% of its quality, making it infinitely recyclable.
Novelis operates seven recycling facilities worldwide. In North America the Novelis Berea recycling facility is the world's largest devoted exclusively to recycling used beverage cans. Other recycling operations are located in Brazil, Korea, Italy and the United Kingdom.
Novelis is the global leader in aluminum rolled products and aluminum can recycling, with 36 operating facilities in 11 countries and more than 13,500 dedicated employees. Novelis supplies aluminium sheet and foil to automotive, transportation, beverage and food packaging, construction, industrial and printing markets. For more information on the company, visit www.novelis.com or aluminium can recycling visit www.recycle.novelis.com
